Looking for tools on a budget? Not to worry - we've listed some of the best marketing tools on the market (and they're free!)
Google Analytics Google Analytics provides valuable insights into your website's traffic, audience demographics, and user behaviour. It's essential for understanding your website's performance and optimising your marketing efforts.
Google Search Console This tool helps you monitor and maintain your site's presence in Google's search results. It provides data on search queries, indexing status, and website errors, allowing you to improve your site's visibility in search engine results.
Mailchimp Mailchimp offers a free plan for email marketing, allowing you to send marketing emails, create landing pages, and automate campaigns. It's a user-friendly platform suitable for businesses of all sizes.
Canva Canva is a versatile design tool that offers a wide range of templates for creating graphics, social media posts, presentations, and more. Its free version provides access to many design elements and features.
Hootsuite Hootsuite's free plan allows you to manage and schedule social media posts across multiple platforms, monitor social media conversations, and analyse performance metrics.
Buffer Similar to Hootsuite, Buffer offers a free plan for social media management, allowing you to schedule posts, track performance, and manage multiple accounts.
HubSpot CRM HubSpot's free CRM (Customer Relationship Management) tool helps you manage your contacts, track interactions, and organise your sales pipeline. It's a great option for businesses looking to streamline their sales and marketing efforts.
Hotjar Hotjar offers a free plan for website optimisation, allowing you to understand user behaviour through heatmaps, session recordings, and surveys. It provides valuable insights for improving your website's usability and conversion rates.
These tools cover various aspects of marketing, from analytics and email marketing to social media management and website optimisation, and can help your business effectively reach your target audience without breaking the bank.
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